Osborne stands as a distinguished ambassador for Spanish culture and culinary heritage: a master of flavour and a host of unforgettable experiences. Tasked with commemorating their 250th anniversary, we crafted a special limited edition box featuring a sensory experience that allows individuals to taste its iconic products. This special kit was designed to elevate brand value and foster engagement, inviting both retailers and consumers to indulge in, explore, and ultimately become ambassadors of Osborne's rich world of flavours.

Drawing inspiration from the concept ‘The Awakening of the Senses’, we crafted a game that brings a sensory journey throughout Spain’s gastronomy to the table. In an exclusive tasting set, we curated the finest pairings, which capture and enhance the essence of the Osborne products and, following our conceptual guidelines, 'We Crave', a creative gastronomic team, shaped surprising and magnificent flavour capsules – authentic works of art. Subsequently, we designed the dynamics of the game, including the central plate that holds the flavour capsules, as well as the rest of the tableware, all encapsulated in luxurious packaging. And so, without further ado, we present Osborne’s flavour symphony.

While conceptualising and designing every aspect of the kit, we prioritised not only a magnificent flavour experience but also an aesthetically pleasing final result that contributes to a memorable and engaging encounter with Osborne’s flavour palette. This resulted in a minimalistic yet elegant packaging that embodies a sense of luxury, showcasing a circular ceramic centerplate which strategically guides the tasting experience. Every single detail of the set, such as the table runner and glasses, was thoughtfully considered to enhance the overall experience.